Attractiveness

To Be Cool, or To Be Great

by David King on May 11, 2013

In case you missed it, the CEO of Abercrombie & Fitch, Michael Jeffries, is a jerk. He was recently quoted as saying, “A lot of people don’t belong in our clothes, and they can’t belong. Are we exclusionary? Absolutely. That’s why we hire good-looking people in our stores. Because good-looking people attract other good-looking people, and we want to market to cool, good-looking people. We don’t market to anyone other than that.”

Not surprisingly, this has left people outraged. And rightly so. It’s pretty shocking that we even need to have a conversation about such dated use of the phrase cool kids. Seriously, Mr. Jeffries, we live in a world that’s trying its damnedest to be accepting, and to expand its definition of cool to include such acceptance.

But all is not lost. This guy has revealed himself as … Keep Reading Here

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